Stella & Dot Company Review – Is it a Scam?

By | January 15, 2022

If you have ever though of making a living as a stylist, then Stella & Dot is one company that should come to your mind. Before you can make any commitments, this guide gets deeper on on Stella and Dot review, to research if its a scam or not. Is it the right company for you?. Well, if you want to know more about this multi-level marketing company, read on.

In this guide, we give you an unbiased review of Stella & Dot. From how the company started, whether it is a scam or not, its product line as well as achievements, you’ll learn all.

Let’s get down to business.

Origin of Stella & Dot

They say it is never too late to chase your dreams, and this is true for Stella & Dot. The company began as a dream for Jessica Herrin in her home more than a decade ago.

Jessica was born in Texas. She attended Stanford University, where she majored in communications studies, focusing on marketing.

She has a great passion for fashion which led to her establishing this fantastic brand. Even after her business course, she felt incomplete and wanted to chase her dream in fashion. Besides, she believed that women should wear beautiful jewelry without spending a fortune.

In 2003, Jessica launched Stella & Dot as a retailer. She is also co-founded

Stella & Dot had a simple vision; to empower women through style. They believed that every woman deserves to feel confident and live her best life.

As a team they developed a unique collection of jewelry that would appeal to modern women. They succeeded, and the company quickly grew in popularity.

In 2007, they debuted their first line of;

  • Necklaces,
  • Earrings,
  • Bracelets, and
  • Rings

Designed by top American designers. And by 2010, Stella & Dot had reached over 100 million sales.

Today, Stella & Dot is one of the fastest-growing direct sales companies globally. They offer an amazing collection of stylish jewelry and accessories. Besides, their products are sold through a network of independent stylists.

It is such humble beginning stories that make us believe that anything is possible. If you dream of becoming a successful entrepreneur, remember effort and dedication will take you far.

What was the inspiration?

Jessica Herrin wanted to create a company that offered stylish jewelry and accessories at an affordable price.

Besides, it was her dream to provide a platform for women to choose the style that suited them. While this seemed to be a simple mission that would fade with time, the Stella & Dot brand has managed to stood the test. It’s the mission that has been driving this company to date.

Therefore, if you are looking for a company that can help you achieve your fashion goals, look no further than Stella & Dot. This team has your best interests at heart. They’re willing to offer you the training, tools, and support you need to succeed.

Is Stella & Dot a scam or pyramid scheme?

Scam isn’t a new vocabulary in MLMs and Pyramid schemes. However, we can confirm that Stella & Dot is not a scam. The company has been in business for over a decade.

Besides, they are one of the fastest-growing direct sales companies in the world. They have a wide variety of stylish jewelry and accessories. And the products are sold through a network of independent stylists.


Thus, it is clear that Stella & Dot is not a scam. Instead, it has provided women with the opportunity of their dreams. Today, they can sell jewelry and accessories through direct sales and earn extra cash.

Stella & Dot is not a pyramid scheme. One does not need to invest money to start selling the products. All you need is a passion for fashion and style, buy a starter kit, and you are good to go.

What awards has Stella & Dot won?

Not recognizing the achievements of Stella & Dot would be like living under a rock. In less than two decades, the company has reached incredible milestones. And this is attributed to its dedicated team.

Today, they are one of the fastest-growing direct sales companies in America. It is an honor that not many other companies can boast about and a feat that speaks volumes for their success.

In 2021, for instance, they received the Personalization Experts Award. The award recognizes the efforts of Stella & Dot in utilizing personalization in marketing. Additionally, the approach has led to customization rather than generalization for most customers.

Besides, Stella & Dot’s are partners with Susie Desanto, an award-nominated costume designer. This renowned stylist designed the costumes of ABC’s hit country music in 2014.

What type of products do they offer?

The company offers;

  • Stylish jewelry,
  • Bags and accessories,
  • Clothing, and many more products.


stella and dotThe jewelry line includes quality necklaces, earrings, bracelets, and rings. Stella & Dot also has a line of bags for different occasions such as work, travel, and going out. Also, they offer an exclusive range of clothing perfect for all types of events.

The company has thousands of women skilled in different areas of fashion and styling. They work to create a fantastic line of quality products.

Also, they help customers choose the perfect look for themselves from a wide range of options available at their fingertips. It provides opportunities for women to be their own boss and work on their own schedule.

You can become a stylist with Stella & Dot by hosting trunk shows or selling online. There are no limits on what you can sell or how much you can earn.

Stella & Dot Compensation Plan

The company offers a generous and unique compensation plan compared to other MLMs.

Stella & Dot uses a commission structure to reward their stylists. Unlike other MLMs, this is an excellent move, since you don’t have to buy a starter kit.

With Stella &Dot, you can earn up to 35% commission from your sales and 12% as a reward for your team’s efforts.

In addition to commission based on your personal and group volumes, you can also earn monthly bonuses. However, hard work is vital to keep accumulating cash.

You have to keep your account active, and with at least 500 PQV in the last six months. Otherwise, your account will be converted to only win you referral rewards.

The more consistent you are with your sales, the more chances of ranking high in the commission ratings. Stylist rating begins with a stylist as the most bottom member.

You can then become a lead stylist and grow to be a senior stylist to a star stylist to associate director all the way to double diamond director. You could make a living with Stella & Dot if you’re willing to put in the effort.

When you become a part of Stella & Dot, you are automatically given a personal website where customers can purchase the products that you sell. You also receive an online store connected to the main Stella & Dot site.

Stella & Dot meaningful partnership

It is not just about the money. Stella & Dot is committed to empowering women through style, and they work hard to create opportunities for them both professionally and personally.

Jessica had the drive to channel some of the profits they got to foundations that would reach the less fortunate women and girls and help them change their lives both educationally and economically.

After some thorough research, Stella & Dot partnered with several organizations that share this same vision, including ACCION USA, buildOn, and Girls Inc.

ACCION USA is a non-profit microfinance organization that helps entrepreneurs in the U.S. build successful businesses. They offer access to capital, training, and support services so that small business owners can grow their businesses and create jobs.

BuildOn is a non-profit organization that builds schools and provides educational opportunities and after-school youth service programs. They work in some of the world’s poorest communities, where many children don’t have access to education.

Girls Incorporated is an international non-profit organization that inspires all girls to be strong, intelligent, and bold. They provide programs and experiences that help girls achieve their full potential academically, financially, physically, and emotionally.

Partnering with these organizations has allowed Stella & Dot to positively impact the lives of thousands of girls and women around the world.

What makes this business stand out from others?

Despite having several competitors Stella & Dot has managed to stay ahead of the curve by offering stylish jewelry at an affordable price.

However, that is not all because Jessica Herrin also wanted to create a platform for women to choose their style without following trends or looking like everyone else. This explains why she launched her direct sales concept.


Stella & Dot direct sales concept

Stella & Dot has for years been successful in running the business through the direct sales concept. What does the direct sales concept entail? It is a system where products are sold directly to customers rather than through intermediaries or retailers. This cuts the inventory costs, allowing companies to sell their products at a lower price point.

It also allows for more personal interactions between the customer and seller, resulting in customers becoming loyal followers of the brand. In addition, it gives companies a higher profit margin.

This business approach has enabled the company to grow exponentially and hit international markets.

With revenues of over 300 million, we can say that the direct sales concept has been highly successful for Stella and Dot. This direct sales concept is even more successful because Stella & Dot encourages stylists to host trunk shows.

Trunk shows are events where customers can come and purchase from local sellers who have brought along some of their products for them to look at in person.

This business model has proven itself time after time again because everyone could shop in their comfort and without limitations on what they can purchase.

How can I get started as a stylist?

stella and dot scam?If you are passionate about fashion and want to make some extra money on the side, becoming a Stella & Dot stylist may be the perfect opportunity for you. All you need is an entrepreneurial spirit, a desire to succeed, and some basic sales skills.

Stella & Dot provides their stylists with the training they need to sell their products successfully. In addition, each stylist has a start-up kit that includes business cards and brochures, order forms for trunk shows or special events, catalogs with all of the available collections.

This business opportunity allows women to work from home while also giving them the chance to make some extra money. This business is even more attractive because there are no quotas or monthly minimums required, which allows stylists to work at their own pace and comfort level.

All of these factors contribute towards a successful career as a Stella & Dot stylist, but what separates it from other opportunities in the community and support that stylist receive from other members of their team.

If you are interested in becoming a Stella & Dot stylist, I encourage you to visit their website for more information.

Final words

Multi-level marketing companies are a shaky ground to stand on. I have seen too many people burn out trying to make a second income through an MLM company or selling overpriced and trendy jewelry.

Though Stella & Dot is not immune to these problems, it does have some redeeming qualities that set it apart from other companies in this category. Its affordable prices, stylish products, international presence, and successful business model.

If you are looking for an opportunity to start your own business without taking on too much risk, then Stella & Dot may be the right choice for you. However, even with the best business opportunity, you must work hard to succeed. It is therefore imperative you do your research and make up your mind.

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